You searched for: “gimmicked
gimmick (verb), gimmicks; gimmicked; gimmicking
To rig, to scheme, or to attract attention for business or for other reasons to make monetary gains or to achieve a purpose: The performer at the night club gimmicked his magical trick with a string that was not visible to the audience.

The restaurant sign was gimmicking people into believing that its prices were lower and so more attractive even though the quality of the food was not acceptable to most of those who ate there.

This entry is located in the following unit: English Words in Action, Group G (page 2)